Sept/Oct 2004

TomTom, the big Dutch-based navigation specialist, has moved into the mobile phone market with the launch of an in-vehicle navigation system for advanced mobiles. But it's a phone-based system with a difference: users don't actually have to be online to use it.

The system draws on TomTom's existing navigation technology for PDAs and bespoke devices, using plug-and-play software that is pre-installed on a memory card. The company is hoping users will be attracted by the fact that there's no initial software download.

Further, unlike other navigation systems, TomTom Mobile doesn't require a GPRS connection to calculate routes and download maps. Everything is stored on the memory card, allowing routes to be calculated and re-calculated at any time, without affecting the user's phone bill. In fact drivers can receive calls at the same time as navigating with the phone.

They can plan and check their route before they get in the car, minimising the need to touch the phone whilst driving. If they make a wrong turn, an automatic re-routing feature quickly redirects them back on to the right road. Clear turn-by-turn voice instructions down to street level are also provided.

 

The system works in conjunction with a tiny Bluetooth-enabled GPS receiver (said to be the smallest and lightest on the market), which connects automatically and wirelessly to the smartphone in the car. Other features include 3D mapping and night and day settings. Drivers can also programme their own points of interest.

Later this year users in the UK, Netherlands, Germany and France will be able to subscribe to receive real-time traffic alerts straight to their smartphone. TomTom Traffic offers an on-screen, bird's-eye view of any incidents or general traffic jams on route, and can automatically find alternative routes to minimise delays.

The system supports various popular smartphones such as the Nokia 6600, Orange SPV E200 and Qtek 8080. It's priced at around £200 for the complete stand-alone solution, which includes MultiMedia card, Bluetooth GPS Receiver (NMEA 0183 v 2.2), in-car charger cable for GPS receiver and a quick start-poster and CD.