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Ctrack Tracking Survey 2011 - Results
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3 January 2012

Satnav rage charted

Six in ten UK satnav users sometimes experience satnav rage, according to German apps developed skobbler, which includes a phone-based navigation application in its portfolio.

Pet hates include unclear directions, annoying voice-overs, out-of-date and expensive maps, and directions that involve unnecessarily round-about journeys.

The study is based on interviews with 2,000 male and female drivers across the UK. One in five said they frequently get riled by their satnav, and one in ten said something stressful happens on every journey.

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Twenty per cent of those polled said map updates were too expensive, and 51 per cent had never updated their maps. A further 11 per cent didn’t know they were supposed to.

A quarter of those surveyed admitted they blindly follow what their satnav says, but conversely more than half (51 per cent) ha tried to outwit their satnav, and one in five had then ended up lost.

The survey claims that 70 per cent of those polled expect smartphone navigation apps to supplant dedicated satnav devices in the future.

Skobbler features include free maps for life.

 

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